A new episode of the Compete Clarity podcast is live! 🎙️
We all know competitive intelligence can be overwhelming. If you've no formal background in CI, and are struggling to identify best practices, it can be easy to feel like you're falling behind.
Nishant John joins us on the podcast today to offer advice for those that feel they're struggling to keep up with competitors. Here's how you can pull ahead and develop a compete program that puts you firmly ahead of the competition.
A bit about Nishant
Nishant John has over a decade of experience in competitive intelligence, including work in B2B SaaS and digital banking. His depth of experience really shines through on today's episode, which offers practical advice for CI pros with limited resources.
Key talking points
🎧 Nishant’s impressive depth of experience guided our conversation through a number of discussion points, including:
• How frequently to track industry data to successfully get ahead of new market trends.
• When and how to keep stakeholders informed and up to date with industry developments.
• How to walk the fine line between getting a hold of the data you need, and doing so ethically.